Utilita takeover – 2024

Blackheath’s result against Sedgley Park was not just a convincing win in the National One – it was far more meaningful. 

The fixture was dedicated to Utilita Giving, the official charity partner of Blackheath’s naming rights partner, Utilita. 

Our generous fans raised just short of £2,000 on the day, which has been split between UG and Greenwich Foodbank. 

Both organisations share a synergy when it comes to their work, meaning all the money will go towards supporting vulnerable families out of fuel and food poverty.

Bill Bullen, CEO and co-founder of the club’s naming rights partner, Utilita, said:

“I played for and coached at Blackheath in my younger days, so it was an absolute pleasure to return with our charity partner and give back to the local community.

“We are always looking to utilise our sports partnerships for good, and we have nothing but gratitude to the club for how accommodating they’ve been.

“This was our first Takeover fixture away from football, but it most certainly won’t be our last.

“Thank you to everyone who donated food and money, and to those who stopped at the Utilita Giving gazebo to learn more about the charity’s work.

“It was also a cracking win for Blackheath – what a day!”

James Fleming, Chairman of Blackheath Rugby said:

“We were delighted to host the Utilita Giving Takeover Day at our match against Sedgley Park last Saturday. We already enjoy a very good relationship with Utilita as our naming rights partner, and so the Takeover Day by their Official Charity Partner was a natural and welcome extension of the relationship. 

“Utilita Giving delivers some tremendous benefit for the community in their focus towards the relief of food and fuel poverty and our match last Saturday was a good opportunity to showcase their work and raise some much needed funding and food donations for Utilita Giving and the local Greenwich Foodbank.”

Fans also donated a host of non-perishable food items, which will now be distributed to vulnerable families in the local area. 

Utilita Giving is set to publish a video on the fixture, available to view soon.


See more on the charity here, and photographs of the day can be found here.